Italy offers a rich blend of history, art, fashion, and Mediterranean landscapes, from ancient ruins and grand piazzas to coastal villages and alpine scenery.
Discover Italy
Discover Italy
Why visit Italy?
What to expect
You can wander Rome's monumental streets, explore Milan's design and fashion scene, and venture to Tuscan hills, Venetian canals, and the dramatic Amalfi coastline.
Plan your trip
Italy is ideal for first-time and repeat visitors, with fast trains, regional airports, and road links making it a convenient gateway to southern and central Europe.
Top experiences in Italy
Explore ancient Rome
See the Colosseum, Roman Forum, and Palatine Hill, then stroll past fountains and piazzas that reveal layers of the city’s long history.
Admire Vatican art and architecture
Visit St Peter's Basilica and the Vatican Museums, where masterpieces and grand spaces showcase centuries of artistic patronage.
Discover Milan's fashion and design districts
Walk around the Quadrilatero della Moda and modern design hubs, where flagship boutiques sit alongside contemporary galleries.
Cruise Italy's lakes and coastal towns
Take a boat across northern lakes or along seaside villages to enjoy mountain backdrops, pastel façades, and relaxed promenades.
Tour Tuscan and Umbrian hill towns
Spend slow days in stone-built towns surrounded by vineyards and olive groves, with panoramic views at every turn.
Visit art cities and galleries
From Renaissance masterpieces to bold contemporary works, Italy’s cities offer world-class museums and intimate galleries.
Experience Italian café culture
Pause in a local bar or café, sip a drink at the counter or on a terrace, and watch everyday life unfold around you.
Experience Italy's way of life
Getting around
High-speed trains link major cities such as Rome and Milan, while regional rail, coaches, and rental cars connect smaller towns and countryside areas.
Local life & culture
Daily life in Italy moves between lively piazzas, neighbourhood bars, and evening strolls, with strong regional identities shaping language, traditions, and festivals.
Where to unwind
You can relax on Mediterranean beaches, walk in national parks and alpine valleys, or retreat to countryside estates surrounded by vines and olive trees.
A taste of Italy
National dishes & specialties
Sample regional pasta and risotto, crisp thin-crust pizzas, and gelato, with classic dishes and local variations found from Rome to Milan and beyond.
Casual & modern dining hubs
Trattorias, pizzerias, and contemporary bistros line Italian streets, offering everything from quick bites and street food to creative takes on regional recipes.
Signature & scenic dining
Dine in historic palazzi, rooftop terraces, or lakefront and coastal settings where refined menus are paired with memorable city and countryside views.
Retail therapy in Italy
Malls & lifestyle hubs
In Rome and Milan you will find elegant shopping streets, gallerias, and modern malls that mix international labels with Italian brands and lifestyle stores.
Markets & local crafts
City markets and regional workshops across Rome, Milan, and central Italy showcase leather goods, ceramics, textiles, and handmade accessories.
Evening retail scene
After dark, Italian shopping streets stay lively, with illuminated window displays, extended opening hours in central areas, and a relaxed strolling atmosphere.
Best time to visit Italy
Italy has varied climates, but broad patterns help you plan. Summer, from June to August, is peak season, with average temperatures around 25–32°C (77–90°F) in many cities, bringing long sunny days and busy coastal resorts. Spring and autumn, from April to May and September to October, are shoulder season, with mild 15–24°C (59–75°F) days that suit sightseeing in cities like Rome and Milan and trips to the countryside. Winter, from December to February, is low season in many areas, with typical temperatures of 5–12°C (41–54°F) in central and northern cities, quieter attractions, and colder conditions in the Alps where snow sports are popular.