Flights from Bandar Seri Begawan (BWN) to Seoul (ICN)

About Seoul

Seoul, where tradition meets cutting-edge city life

Seoul is a city of striking contrasts, where centuries-old palaces stand alongside sleek glass towers and neon-lit shopping streets. As South Korea's capital, it blends a fast-paced urban lifestyle with pockets of calm in its parks, riverside paths, and historic neighbourhoods.

From bustling districts like Myeongdong and Gangnam to quieter villages of traditional hanok houses, every area has its own character. Food, design, and technology are woven into daily life, giving you a constant sense of discovery whether you are exploring by day or wandering its illuminated streets in the evening.

Top sights in Seoul

Gyeongbokgung Palace

Explore this grand royal palace complex, known for its expansive courtyards, ornate gates, and views of the surrounding mountains.

Namsan Seoul Tower

Ride or hike up Namsan to reach the tower and enjoy panoramic views of the city skyline, especially striking after sunset.

Bukchon Hanok Village

Wander narrow lanes lined with traditional hanok houses, offering a glimpse of old Seoul amid the modern city.

Myeongdong Shopping District

Browse cosmetics shops, fashion boutiques, and lively street food stalls in one of the city's busiest shopping areas.

Dongdaemun Design Plaza

Visit this futuristic landmark for design exhibitions, night markets, and striking, curving architecture that lights up after dark.

Experience the rhythm of Seoul

Seoul invites you to experience its energy up close, whether you are strolling along the Han River, joining a guided walk through historic districts, or following the latest trends in fashion and music. Riverside parks are popular for cycling and picnics, giving you a different perspective on the cityscape.

You can join food tours that introduce classic Korean dishes in local markets, or explore contemporary culture through K-pop themed experiences and street performances in areas such as Hongdae. For a quieter escape, head to the citys many green spaces and urban hiking trails, where viewpoints reward you with sweeping views over Seoul.

A taste of Seoul

Seoul's dining scene ranges from sizzling barbecue restaurants to sleek contemporary eateries, with flavours that are bold, comforting, and memorable. Markets such as Gwangjang are known for stalls serving dishes like savoury pancakes, noodles, and dumplings, giving you an easy way to sample many favourites in one place.

Across the city you will find casual eateries, roadside stalls, and modern restaurants that reinterpret Korean cuisine with a creative twist. Cafes are also an essential part of local life, from minimalist coffee bars to themed spaces in backstreets. Whether you are starting your day with a hot bowl of soup or ending it with late-night snacks, eating is a central part of experiencing Seoul.

Retail therapy in a 24-hour city

Shopping in Seoul ranges from large department stores and underground malls to independent boutiques and street markets. Areas like Myeongdong and Gangnam combine international labels with local designers, making it easy to update your wardrobe or discover new brands.

If you are looking for unique finds, explore Insadong for crafts and design-focused shops, or visit Dongdaemun, where late-night malls and markets stay open into the early hours. Beauty and skincare stores line many major streets, offering extensive ranges and helpful staff. With many districts open late, shopping can easily fit around your sightseeing.

Best time to visit Seoul

Spring (March to May, around 5°C to 20°C / 41°F to 68°F, shoulder season) brings mild temperatures, clear days, and blossoms across parks and streets, creating ideal conditions for walking city tours and riverside strolls.

Summer (June to August, around 20°C to 30°C / 68°F to 86°F, peak season) is warm and lively, with long evenings, outdoor events, and a vibrant atmosphere in nightlife and riverside areas, perfect if you enjoy a busy, energetic city feel.

Autumn (September to November, around 10°C to 22°C / 50°F to 72°F, shoulder season) offers crisp air and vivid foliage in parks and surrounding hills, making it a popular time for urban hikes and taking in views from city viewpoints.

Winter (December to February, around -5°C to 5°C / 23°F to 41°F, low season) is cold and clear, with a festive atmosphere, cosy cafes, hearty seasonal dishes, and the chance to experience Seoul with fewer crowds at many attractions.

Frequently Asked Questions