Italy blends ancient history, art, fashion, and coastal beauty, from Roman ruins and Renaissance masterpieces to stylish cities and quiet hill towns.
Discover Italy
Discover Italy
Why visit Italy?
What to expect
You can explore grand cities such as Rome and Milan, wander medieval villages, relax on Mediterranean shores, and discover mountains, lakes, and vineyard landscapes.
Plan your trip
Italy works well for both first-time city breaks and longer journeys linking several regions, and its extensive rail and domestic air network makes onward travel easy across Europe.
Top experiences in Italy
Explore ancient Rome
Walk through the Colosseum, Roman Forum, and Palatine Hill to feel the scale of the former empire in the heart of modern Rome.
Iconic Milan landmarks
See the Duomo, stroll Galleria Vittorio Emanuele II, and visit Leonardo da Vinci exhibits for a mix of culture, history, and design.
Art and museums
Discover Italian masterpieces in museums and galleries, from classical sculpture to bold contemporary installations across major cities.
Lakes and countryside escapes
Take day trips from Milan to nearby lakes and rolling countryside, where charming towns sit beside calm water and mountain backdrops.
Coastal and island getaways
Combine city time with a coastal or island stay, enjoying seaside promenades, cliffside villages, and clear Mediterranean waters.
Fashion and design trails
In Milan, browse flagship boutiques, design districts, and cutting-edge concept stores that showcase Italy's style leadership.
Piazzas and passeggiata
Slow down in historic squares, where you can sit at a café terrace and watch the evening stroll that defines Italian city life.
Experience Italy's way of life
Getting around
High-speed trains link major cities such as Rome, Milan, Florence, and Naples, while regional rail, buses, and domestic flights connect smaller towns and distant regions.
Local life & culture
Daily life in Italy centres on neighbourhoods, historic piazzas, and seasonal festivals, with each region expressing its own traditions, dialects, and sense of style.
Where to unwind
You can unwind in leafy city parks, lakeside promenades, and coastal paths, or retreat to spa towns, mountain trails, and quiet rural stays for restorative breaks.
A taste of Italy
National dishes & specialties
Italy is known for pasta, pizza, cured meats, and regional cheeses, with each area offering signature recipes based on local produce and long-held traditions.
Casual & modern dining hubs
Across Rome, Milan, and beyond, you will find relaxed trattorias, wine bars, and contemporary bistros serving everything from classic comfort food to inventive small plates.
For special occasions, Italy offers refined restaurants in historic palaces, rooftop terraces with skyline views, and countryside estates surrounded by vineyards and olive groves.
Retail therapy in Italy
Malls & lifestyle hubs
In cities such as Milan and Rome, large shopping streets and modern malls combine international labels, Italian designers, and lifestyle stores under one roof or along elegant boulevards.
Markets & local crafts
Browse open-air markets and artisan districts in major cities and smaller towns for leather goods, ceramics, textiles, and handmade accessories unique to each region.
Evening retail scene
After dark, shopping streets and historic galleries stay lively with illuminated windows, late-opening boutiques, and people strolling between cafés, bars, and stores.
Best time to visit Italy
Spring shoulder season (April to June) brings mild weather around 15–24 °C (59–75 °F), ideal for city sightseeing and countryside trips. Summer peak season (July to August) is warm to hot, typically 25–32 °C (77–90 °F), especially in inland cities and along the coasts. Autumn shoulder season (September to October) offers comfortable 14–23 °C (57–73 °F), with quieter sites and pleasant conditions in both northern and central regions.