Flights from San Francisco (SFO) to Seoul (ICN)

About Seoul

Discover Seoul

Why visit Seoul?
Seoul blends ultra-modern cityscapes with historic palaces, lively entertainment districts, and peaceful green spaces. You will find a city that moves quickly, yet still offers plenty of quiet corners, side streets, and riverside paths where you can slow your pace.

What to expect
From the fashion-forward streets of Gangnam to the traditional houses of Bukchon Hanok Village, each neighbourhood has its own character. Expect efficient transport, late-night dining, and a city that feels safe and energetic well into the evening, with culture, design, and technology all at your fingertips.

Plan your trip
Seoul works well as both a standalone city break and a gateway to the rest of South Korea. High-speed trains connect you to cities like Busan and Daegu, while nearby mountains, islands, and coastal towns are easy to reach, making it simple to combine urban discovery with time in nature.

Top sights in Seoul

Gyeongbokgung Palace

Explore grand courtyards, ornate gates, and serene ponds at this landmark palace surrounded by mountain views.

Bukchon Hanok Village

Stroll narrow lanes lined with traditional wooden houses set between modern galleries and cafés.

N Seoul Tower

Ride or walk up Namsan and take in panoramic city views from the tower observation decks and surrounding trails.

Myeong-dong

Wander busy streets filled with skincare shops, fashion boutiques, and snack stalls in one of Seoul's best-known districts.

Dongdaemun Design Plaza

Admire striking architecture, design exhibitions, and a lively surrounding area known for late-night shopping.

Hongdae

Experience youthful energy, live performances, and independent shops in this artsy neighbourhood near universities.

Cheonggyecheon Stream

Follow the restored stream through central Seoul for a relaxing walk under bridges, greenery, and light installations.

Lotte World Tower & Mall

Visit one of the tallest towers in the world for city views, shopping, and entertainment in a single complex.

Experience Seoul's everyday rhythm

Getting around
Seoul's extensive metro system is the fastest way to cross the city, with clear signage and frequent trains. Buses fill in gaps where the metro does not reach, while taxis work well late at night. For short distances, walking between clustered neighbourhoods is often the most enjoyable option.

Local life & culture
Daily life in Seoul is shaped by long opening hours, café culture, and a strong appreciation for design and technology. You will notice busy streets around major stations, quieter residential lanes with small shops, and cultural spaces where galleries, performance venues, and public art sit side by side.

Where to unwind
Green spaces such as the Han River parks offer cycling paths, lawns, and wide views of the skyline. Nearby peaks like Bukhansan tempt locals and visitors with well-marked hiking trails and scenic viewpoints. Early mornings and late afternoons are especially pleasant times to enjoy cooler temperatures and softer light.

A taste of Seoul

Street food & local specialties
Seoul's street stalls and casual eateries are ideal for discovering local flavours, from savoury pancakes to grilled dishes and warming stews. Neighbourhoods like Jongno, Myeong-dong, and Gwangjang Market are especially known for vibrant food streets where you can sample small plates as you go.

Casual & modern dining hubs
Contemporary districts such as Gangnam, Yeouido, and COEX area offer countless cafés, chain restaurants, and international cuisines. Many are located inside or near malls and office towers, making them convenient between sightseeing stops. Portions often encourage sharing, so you can try several dishes with friends or family.

Signature & scenic dining
For a special evening, consider restaurants on higher floors of towers or hotels with views of the Han River or city skyline. Areas around Namsan, Lotte World Tower, and select riverside developments offer memorable settings. Booking ahead is recommended for weekend dinners and popular sunset time slots.

Retail therapy in Seoul

Malls & lifestyle hubs
Seoul's major malls combine international brands, local designers, cinemas, and extensive dining floors. Complexes around Jamsil, COEX, and Yeouido are popular places to spend an afternoon exploring fashion, lifestyle goods, and entertainment under one roof.

Markets & local crafts
Traditional-style markets and creative districts are ideal for finding local crafts, textiles, and design items. Head to Insadong for galleries and craft shops, Itaewon for eclectic boutiques, or Hongdae for independent labels that reflect the city's youthful, artistic side.

Evening retail scene
After dark, busy shopping streets stay illuminated and active, with many stores open late into the evening. Areas such as Myeong-dong, Dongdaemun, and parts of Hongdae feel especially lively at night. Efficient metro and bus services make these districts straightforward to reach, even for an evening visit.

Best time to visit Seoul

Spring (Bom)
From March to May, Seoul enjoys mild weather around 10–20°C (50–68°F), with blooming trees and clear days. It is shoulder season, ideal for walking tours, riverfront strolls, and exploring palaces before peak summer crowds arrive.

Summer (Yeoreum)
June to August brings warm, often humid weather from about 22–30°C (72–86°F), with occasional rain showers. This is peak season, when festivals, rooftop venues, and late-night river activities give the city an energised, outdoor-focused feel.

Autumn and winter (Gaeul & Gyeoul)
September to November sees comfortable 10–22°C (50–72°F) days and colourful foliage, making it shoulder season with crisp air and bright skies. December to February is low season, with colder temperatures often between -5–5°C (23–41°F), clear views, and a calm atmosphere well suited to museums, cafés, and indoor attractions.

Frequently Asked Questions