Flights from Australia to San Francisco (SFO)

Discover San Francisco

Discover San Francisco

Why visit San Francisco?

San Francisco blends bayfront scenery, steep streets, and striking bridges with a relaxed, creative energy. You find neighbourhoods with strong character, cultural institutions, and easy access to nature in every direction.

What to expect

Expect compact districts that each feel distinct, from the historic waterfront to hilltop viewpoints and leafy residential streets. The atmosphere is informal and walkable, with iconic cable cars, bayside promenades, and a visible tech influence around downtown.

Plan your trip

San Francisco works well for a city break or as the starting point for exploring Northern California, from wine country to national parks and the Pacific coast. Allow time both for the classic sights and for wandering different neighbourhoods at your own pace.

Top sights in San Francisco

Golden Gate Bridge

Walk, cycle, or drive part-way across this landmark bridge for sweeping views of the bay, the city skyline, and the Pacific Ocean.

Alcatraz Island

Take a ferry ride to the former island prison, exploring its preserved cell blocks and learning about its layered history with audio guides and exhibits.

Fisherman s Wharf and Pier 39

Stroll the bustling waterfront for bay views, sea lion watching, casual seafood, and street performers along the piers.

Chinatown and North Beach

Step between lantern-lined streets and Italian cafés, browsing small shops and pausing in squares that reveal the city s immigrant heritage.

Lombard Street

Visit the famously winding block of Lombard Street, lined with flower beds and Victorian houses, and take in the views from the top of the hill.

Golden Gate Park

Spend a few hours in this vast urban park, home to gardens, lakes, museums, and peaceful trails reaching almost to the Pacific shoreline.

Twin Peaks

Head up to Twin Peaks for one of the best panoramic viewpoints over San Francisco, especially atmospheric around sunset on a clear day.

Experience San Francisco s everyday rhythm

Getting around

Use Muni buses, light rail, and historic streetcars for most journeys, with BART trains linking the city to the wider Bay Area. Ride a cable car for a scenic route over the hills, then rely on walking or short ride-hailing trips to cover the final blocks.

Local life & culture

San Francisco s culture is shaped by arts, innovation, and strong neighbourhood identities, from murals in the Mission District to galleries in SoMa. You will notice a casual dress code, an active café scene, and frequent festivals and community events across the city.

Where to unwind

Escape to coastal paths at Lands End, wide lawns in Golden Gate Park, or the Presidio s wooded trails overlooking the bridge. Early mornings and late afternoons are ideal, when the light is soft and the city s famously changeable fog can make the scenery feel dramatic.

A taste of San Francisco

Street food & local specialties

Try clam chowder in a sourdough bread bowl along Fisherman s Wharf, snack on dim sum in Chinatown, and look for food trucks serving everything from tacos to Korean-inspired bites across the city.

Casual & modern dining hubs

Head to the Ferry Building marketplace, Hayes Valley, or Mission District for relaxed eateries and contemporary kitchens showcasing global flavours. Many menus feature sharing plates, which makes it easy to sample several dishes with friends.

Signature & scenic dining

Book a table at restaurants with bay or skyline views, including spots near the Embarcadero or on hilltops around Nob Hill and Russian Hill. Waterfront venues around the Marina and Sausalito, across the bridge, offer memorable settings at sunset.

Retail therapy in San Francisco

Malls & lifestyle hubs

Explore the area around Union Square for department stores, international labels, and multi-level malls that double as gathering points with cafés and galleries. Nearby streets layer in sportswear, tech outlets, and boutique hotels.

Markets & local crafts

Browse the Ferry Building marketplace, Hayes Valley, and the Mission for independent designers, stationery, and handmade homeware. Weekend markets and pop-up stalls often showcase local makers and small batch products.

Evening retail scene

After dark, streets around Union Square and parts of Market Street stay lively with illuminated window displays and late-opening stores. Neighbourhoods like Hayes Valley and the Marina add a mix of boutiques and bars, easily reached by Muni or short ride-hailing trips.

Best time to visit San Francisco

Late spring to early autumn (May to October) is a shoulder season, with average temperatures around 15–21°C (59–70°F) and frequent coastal fog that lifts to reveal clear afternoons. Summer school holidays and early autumn weekends (June to October) are often considered peak season, when visitor numbers rise, temperatures sit near 18–23°C (64–73°F), and outdoor events fill parks and waterfronts. Late autumn and winter (November to April) tend to be the low season, bringing cooler, wetter conditions of roughly 9–16°C (48–61°F) and a calmer pace in many neighbourhoods.

Frequently Asked Questions